The UX of Super Mario Bros.: Three Concepts Found in Good Level Design
The best onboarding experience ever made came out in 1985.
DesignData tells you what people do. It doesn't tell you what they understand.
The practice of leveraging established patterns that users already understand, rather than re-inventing solutions that data can't measure. Forty-one shades of blue is a measurement problem disguised as a design problem. A seasoned designer doesn't need an A/B test to know why a flight of stairs works: the convention is the argument.
Leveraging established interaction patterns users already understand, rather than relying solely on data to validate design decisions.
